University Ranking Shmanking
I received a call from the office manager of an organization
that the “president” wanted to speak with me on some important matters as a
result of the performance of my organization proved to be exemplary that year,
or so she said. We set up a phone appointment for the day I planned to be
available for the president who was joined by the “chairman” of the board to
congratulate me for the “job well done” and begged leave for his appointment.
The president was very pleasant, articulated himself well as an educated
person, communicated like a well versed person and informed me that I had won
the prestigious award of my field and will be receiving my award certificate
and a shield of recognition. The gentleman also advised me that I can only
receive the award at a banquet ceremony at the Westin Hotel and that the event
would be covered by the media along with some politicians and celebrities
presence. This was no hoax. The president informed me that the dinner was
complimentary but I had to make a contribution of $5,000 to attend the ceremony.
There was no hissing sound but my excitement fizzled when he insisted on making
the “donation” to his organization. Mind you, this organization was advertising
in some prestigious magazines as a business evaluating company for a while so
the authenticity was not in question.
It finally downed on me that the president was probably
calling me from the chairman’s a desk away office. No, it was not a scam. He
offered an award and priced it according to the demographics. He was very upset
that I was not giving this “award opportunity” the credit it deserved. On my insistence
that if won the award then it should not be tied with a donation, he almost
yelled at me with frustration for letting the opportunity go. I could
understand his frustration; he lost a business prospect with a very high profit
margin. Lesson learnt, was that all awards and rankings are not based on the commonly
acceptable merit which is based on facts.
Ranking of schools is no different than that. Wait a minute-
That may not be a fair statement so let us rationalize it. Let us take the high
ranking schools like, Yale, Harvard, Princeton, U Penn, MIT, Stanford, UCLA, UCB, UCSD, JH, UCal and some more, they are
pretty darn good schools. They do not pay advertisement money to get their high
ranking, they earned from the past performance and lack of competition. The
fact of the matter is that the higher you pay these magazines for the “advertorials”
or advertisement, better the ranking you get. They also use criteria like, how
long you have been advertising with them, how much money you are spending with them
and how regularly etc.. That can get your institution ranking up and down also.
It’s crying shame that the education profession has become a pure business in
some cases. No one ranks those small town colleges in God forsaken districts
where the professors and teachers work twice as hard with less than adequate
support staff, lack of funding, falling apart facilities but working to the max
of their abilities and availabilities. Can someone start ranking those
financially struggling institutions and underpaid over worked faculties please?
Can someone give a damn about how it affects the moral of the staff when the “endowment
fund” is a luxury that you can fantasize about but not realize it?
Ranking shmnking, it’s all a politics and business as usual
game. Should we ask ourselves, why do we want to give more money to the
institutes already overflowing with funding and not support the “No name”
institutes? Surely they do not have the resources to groom you to be the
president or CEO but isn't that what we start learning between the age of differentiation
to the age of 5 or 7? If you have perfect GPA, financing in place and aspire to
be the leader, knowing that realistically you can do it, go to the high ranking
schools we mentioned here but otherwise get an admission in a school that
offers the best curriculum, dedicated faculty and a chance to shine and outrun
those Ivy League and high ranking school graduates as not all of them become
president of the United States, only one out of thousands does every 4 to 8
years. So what about the rest of the CEO s and leaders? Where do they come from?
The rise from within ranks! Little do we know that high ranking is done by
commercial entities and not the unbiased educational authorities? So do you a favour when it comes to the
question of which school I should be going to? Ask yourself instead, which
schools I can or should not attend and why. That ought to make things clearer.
It may be sobering in some cases and enlightening in others. Some of these
magazines in business of selling the “best school rankings” may not give me an
award for my truth in higher education Blog but then again, I do not advertise with
them so it won’t make a difference.